In the mad world of event planning, long hours and demanding project management timelines are part of the deal. That's why it's important to think about the life you want from the get go and be intentional about creating it. The good news is, there are tools to help you get there.
Ashley N Cline is an experienced digital marketing consultant who specialises in helping event planners boost their conversions through the power of automation. As Vice President at Ice Cream Social and Executive Vice President of Client Strategy at TicketSocket, Ashley has helped many clients in the events and entertainment space build their strategic marketing plans and optimise tactics that drive increased performance.
Quotes from this episode:
"Freedom can be however you see it and sometimes the definition changes for me."
"I would say the biggest shift for me that has allowed me to free up a lot of time is scaling my team."
-Ashley N Cline
Connect with Ashley:
Ashley's book recommendation:
The Desire Map by Danielle LaPorte
Ashley's favourite tools and resources:
Project Management: Asana
Team communication: Slack
CRM: Active Campaign
Free marketing training: Digital Marketer
Connect with Adelaine:
Record interviews remotely with Riverside:
Get 15% off your subscription with code: Adelaine
Host your podcast on Buzzsprout:
Get $20 Amazon gift card.
Edit interviews like a word document with Descript:
Adelaine's game-changing podcast production AI tool
Note: Some links on this page may be affiliate links, meaning I may earn a commission that supports this podcast if you make a purchase through them. All recommendations are based on my personal experience and made in good faith to provide helpful resources.